So if the user had a high BMI, well it'd kind of look like the Michelin Man. We didn't think that was quite user appropriate. So what we ended up with was just a scale showing the different ranges of BMI and the weight status.
Actually, this is one of the more popular--from feedback we've heard that this is one of the more popular areas of the assessment. The individual's assessment history itself--so these are the opening page,and then the final assessment score on the right;the app keeps the very first assessment the user makes,the most recent one and then the current assessment. So three different scores are available at all times once the user starts. It allows the users the ability to track improvements or changes over time. There's a score--if you look at the--on the right hand side you'll see on the bottom their scores for each of the areas. Then those are kind of combined together in an algorithm that provides the user with an overall assessment of their healthy survivorship. Following their assessment,they get a page of tips and kudos.
Again, this is where we began working more with the whole idea of mobile persuasion providing tips and information to drive change or to encourage change. The algorithm that works with the tools and the information in the assessment also drives a tailored tip and kudos. So in this one the tip is related to changing one's diet and eating more healthy fruits and vegetables. The kudos is based on something that the user did well or had a higher score in. So the tips and kudos are again example sof building on the theory and the evidence to make the app a driver of health behavior change and mobile persuasion.
Additionally, the user can choose or can agree to be delivered with a daily phone set. These pop up on the phone onetime a day.
They're in each of the areas,well-being, physical activity,diet and nutrition. They're kind of in your hand reminders tips of things the users can do. This is about using fat free milk. There's also one on using the stairs,which I find is very influential. This gives you the example of really one--what I believe is one of the most powerful aspects in functionality and health. The phone's in your hand,it's in your purse or pocket,these reminders can come to you in a moment,and actually may change or influence behavior change. Actually, this was another area where our users gave us valuable feedback. The tips used to be delivered at 11 pm.
One of the users in the advisory group called,and asked me if we could make a change to the time of delivery of the daily tip. I said sure, what time and by the way why do you want it to change?She said, he slept with his phone and the tip woke him up,and it pings whenever it was delivered, and he felt he just had to pick it up and look at it.
So we knew they were using them. Now, this is--I skipped this earlier,but I want to come back to it,I mentioned how important and how critical the late effects are for cancer survivors,and many of them have almost a PTSD syndrome where they constantly think that there's something wrong with them, that the cancer is going to reoccur.

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